Behind the Brand: Pantry Products and the Future of Clean Beauty in 2025
by Michelle Czarka on Apr 14, 2025

🌿 Behind the Brand: Pantry Products and the Future of Clean Beauty in 2025
Pantry Products began the way a lot of good things do: with a need, a little creativity, and a peek into the kitchen.
In 2015, I was frustrated by the lack of truly natural self-care products that were both effective and affordable. So, I did what felt right - I did research. And what I found made my jaw drop and my mouth water. I could make natural, effective products using ingredients I already had in my kitchen pantry! So, I raided my shelves. Armed with olive oil, baking soda, honey, and a few essential oils, I created my first batch of hand scrub right on my kitchen counter. It was simple. It was clean. It was delicious. And it worked.
And just like that, Pantry Products was born.
(And no, we’re not a kitchen supply store or the place to pick up pasta - though we totally get why you might think that. Our jars may look good enough to eat, but they’re strictly for your skin!)
💛 From Kitchen Counter to Clean Beauty Leader
Ten years later, Pantry has grown far beyond my kitchen but our philosophy hasn’t changed a bit. In a world where “clean beauty” has become a marketing buzzword, we’ve stayed rooted in doing things the right way:
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100% natural, plant-based ingredients you can recognize and trust
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Handcrafted in small batches at our modern apothecaries in Reno, NV + Salt Lake City, UT
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An unwavering commitment to transparency, sustainability, and affordability (even in this economy)
- a dedication to being the brand you turn to for all of your daily household wellness essentials as well as those "treat your self" moments
We don’t chase trends. We create with intention. And in 2025, as the clean beauty space continues to evolve, we’re proud to be helping lead the way.
🌍 Our Mission: Real Wellness, Real Ingredients, Real Impact
Our goal has always been simple: help health-conscious humans navigate the ever-growing world of natural products without compromise. You shouldn’t have to choose between products that are good for your skin, good for the planet, and good for your wallet.
We offer a full line of on-trend wellness and daily essentials crafted with:
- Organic plant oils, butters, and waxes
- Therapeutic-grade essential oils
- Hydrosols and botanical extracts
- Organic botanicals and spices
- Zero synthetic ingredients, ever
The result? Luxurious, effective self-care you can feel good about.
✨ What Sets Pantry Apart
We’re not just another brand hopping on the clean beauty bandwagon. We’re proudly:
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100% proudly queer- and female-owned
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100% transparent in all aspects of our operations
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100% dedicated to doing things differently
- 100 (almost) truly handmade products with always more on the way!
We believe in:
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Transparency – in our ingredients, processes, and service
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Approachability – because we’re more than a brand; we’re a community
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Sustainability – not because it’s trendy, but because it’s necessary
🌱 Our Sustainability in Action: The Bulk Refill Bar
One way we bring our values to life is through our Bulk Refill Bar. Available at our Reno and Salt Lake City locations, it lets you bring in your empty containers—Pantry or otherwise—and refill them with your favorite products. If it's not on the Bulk Refill Bar, no worries! Step up to our counter and we can refill it for you from the Pantry kitchen.
It’s a small step with a big impact:
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Reduces packaging waste
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Keeps containers out of landfills
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Saves you money while helping the planet
Conscious living should be convenient, and we’re here to make it easier and more rewarding.
💫 What’s Next for Clean Beauty? Pantry's Vision for 2025 and Beyond
In 2025, clean beauty is more than just ingredients—it’s about integrity, intention, and innovation. As the industry grows, Pantry Products is growing too—on our own terms.
We’re exploring new ingredient innovations (hi, adaptogens!), expanding our sustainability efforts (refill pouches for online orders?!), and continuing to prioritize our customers and our community above all else.
Our product development is guided by real needs, real feedback, and real people - you. Whether you’ve been with us since our kitchen-counter days or just discovered us, we’re honored to be part of your self-care rituals.
💌 Final Thoughts: Thanks for Being Part of the Pantry Family
At the end of the day, we do this because we love it. We love crafting products that make people feel good. We love being part of your daily routines. And we love proving that you don’t have to sacrifice your health, your values, or your budget to get clean, effective skincare.
So here’s to the next ten years. To thoughtful choices. To community. And to redefining what clean beauty really means.
Welcome to Pantry Products — where wellness begins with what’s inside.
✅ Want to support the clean beauty movement?
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Shop our best-sellers here.
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Visit one of our shops or one of our many stockists: Search for a store near you!
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Follow along on Instagram for behind-the-scenes, product tips, and DIY ideas